The Flavour Lab

Where brands are not just seen. But felt.

What we cook up

Got a product, story or feeling you want to turn into a living experience? Let’s craft something unforgettable. Soft. Bold. Sensory. Yours.

Branded Rituals & Pop-Ups

We don’t do events. We craft experiences. From intimate yoga sessions to immersive product-infused breathwork – we make your brand felt, seen and remembered.

Content That Tastes Like Culture

Soft visuals. Sharp resonance.
We create organic, story-led content in collaboration – made to move your audience, not just reach them.

Multi-sensory campaigns

Ideas you can feel.
Together, we translate your product’s essence into an embodied experience – one that lingers beyond the mat.

Presented by Vanessa,

Founder of The Kitchen

I created The Kitchen to make people feel more – in a world that’s numb. As a strategic marketer, I have witnessed: people remember what they feel. The future of branding lies in authentic experiences and Third Places – and the brands that get it will lead culture. The Kitchen brings that to life. Let’s turn your product into something people won’t just use – but remember.

“Third Places – spaces beyond home and work – are becoming the new cultural hubs for Millennials and Gen Z."

McKinsey: The Rise of Third Spaces (2022)